Central Asia: Online Fundraising Instructor


  • Job Type: Consultant
  • Location: Central Asia (Online)
  • Anticipated Period of Performance: 17 May to 30 July 2021
  • Application Deadline: 30 April 2021


Eurasia Foundation (EF) is seeking consultants to design an online Fundraising course for CSOs in Central Asia.

Eurasia Foundation, a US non-profit organization promoting civil society development and good governance, is accepting applications for consultants to provide a range of professional services aimed at strengthening institutional, technical and financial capacities of civil society organizations (CSOs) in the Institutional Development Program (IDP) in Central Asia. IDP is a part of the Civil Society Support Program in Central Asia (CSSP), implemented with the financial support of the U.S. Agency for International Development (USAID). The purpose of the program is to cultivate a vibrant and responsive citizen-oriented civil society in the region.

The Institutional Development Program consists of closely interconnected activities involving rapid assessments of CSO’s organizational capacities, tailored trainings, mentoring and other technical assistance. Staff from organizations participating in IDP will be eligible to enroll in the CSO Development School, a series of online and in-person learning events focused on the most pressing needs of civil society in Central Asia today. Organizations who demonstrate commitment to the program and potential for strategic growth will be eligible for Institutional Development Grants.

EF is seeking consultants to design an e-learning course under the CSO Development School, a four-week, multi-session Fundraising module and deliver the course to participants from Central Asia in May and June 2021. The goal of the module is to develop IDP-participant CSOs’ core competencies in modern approaches to CSO fundraising. Illustrative topics under this module might include: How to Develop a Fundraising System; How to Get Started with Social Media for Non-Profit Fundraising; How to be Effective and Sustainable without Grants; How to Diversify Non-Profit Funds; or The Basics of Crowdsourcing.


The Fundraising Module will be for approximately 80 participants from Kazakhstan, Turkmenistan and Uzbekistan. Participants will speak Russian and/or Uzbek, and the consultant must deliver the module course content in Russian using Google Classroom. The consultant may leverage existing EF Zoom, Facebook and Telegram channels to supplement Google Classroom activities, foster continued dialogue around course content and build strong networks among peers.

Important Note: The consultant is responsible for producing or translating all pre-recorded videos, assessments, presentations, handouts, and other key course materials for participants in Russian and Uzbek. EF will provide simultaneous interpretation into Uzbek during facilitated live sessions. Participants will be asked to submit assignments for consultant review in Russian or Uzbek.

Schedule of Delivery

This activity is budgeted for up to 177 hours in total, as detailed below:



Content Development

17 May through 11 June; Content draft due 28 May


14 June through 9 July

Follow-On Consultations

12 July through 23 July

Monitoring, Evaluation and Reporting

Ongoing; Report due 30 July

Content Development

The consultant will be responsible for identifying gaps between knowledge and practice, trends emerging from data and characteristics of target audience(s). The consultant may conduct pre-assessments, surveys, focus groups or other assessments to finalize a list of the knowledge, skills, attitudes and behaviors IDP members will need to acquire and practice.

After surveying participants, the consultant will outline the course content (what will be taught) and methods (how it will be taught). The course must present theories, methods and tools to promote the application of taught competencies through practical situations facing CSO members in their respective communities. The curriculum for each module should be divided into at least:

  • One pre-recorded lecture each week for four (4) weeks (consultant must provide Russian and Uzbek-language subtitles)
  • One live Q&A session each week for four (4) weeks in Russian (simultaneous interpretation in Uzbek provided by EF)
  • Two (2) quizzes (consultant must provide Russian and Uzbek-language versions)

Lectures and Q&A sessions should be accompanied by homework assignments to practice and refine concepts highlighted in these sessions. All course content should focus on trends in using technology and best practices in the area of Fundraising, and the consultant must localize all content for a Central Asian audience by using relevant case studies, references and/or other examples from this context. Length, timing and other characteristics of the sessions should be explained in proposals (See ‘Apply’ below)

The consultant is expected to create immersive, engaging and interactive module content and exercises that are optimized to teach effective fundraising skills through online delivery, including written materials, reading materials, homework assignments and quizzes, as well as provide a list of additional resources (e.g., articles, videos and case studies), to supplement the course.

In addition to core module sessions, the consultant must arrange at least two unique webinars held by guest lecturers to supplemental theory and knowledge gains from the module. Guest lecture webinars must be one to two hours in length, use Zoom and focus on practical aspects of the Fundraising topic. The lectures must be held in Russian, and simultaneous interpretation into Uzbek language will be provided by EF. All sessions will be recorded. The consultant must submit a list of at least five illustrative guest lecturers and their topics to EF in their proposals. EF and the selected consultant will determine the final list of lecturers. Webinar guest lecturer fees must be reflected in proposal budgets (See ‘Apply’ below).

Learning Outcomes

Upon completion of the course, participants in the Fundraising module should demonstrate knowledge gains in several of the below core competencies:

  • Applying solutions and best practices to implement an actionable plan that addresses organization's fundraising challenges
  • Leveraging charitable donations and revenue streams other than grants for increased efficiency and sustainability
  • Assessing how social media platforms fit in with the nonprofit fundraising plan/infrastructure, including CRM/database, website, and email communications
  • Using social media for fundraising effectively, including selecting social media platforms that suit nonprofit’s fundraising goals, resources and staff capacity
  • Identifying new partners and sponsors
  • Evaluating and navigating important digital fundraising platforms
  • Changing approaches to revenue generation during unexpected crises, such as COVID-19
  • Adding crowdsourcing streams to a portfolio

Proposals must reference learning outcomes they anticipate achieving and how they plan to do so through proposed course content and delivery in their technical proposal (see ‘Apply’ below).


The consultant will be responsible for facilitating all four weeks of distance learning using the developed content and resources. Each week, participants will be responsible for watching pre-recorded lectures and completing associated coursework. The consultant will be responsible for responding to participant questions via Google Classroom, Facebook and Telegram on a daily basis, reviewing and grading weekly coursework and providing additional resources based upon student input. The consultant must also conduct four weekly Q&A sessions via Zoom. EF anticipates consultants will spend approximately 15 to 20 hours of activity per week, including assignment review and scoring.

Module Requirements

The following requirements apply to each of the four course sessions.




Four weeks

Number of videos

At least one (1) pre-recorded weekly video lecture (minimum four). Each should be 15 to 20 minutes in length

Number of Q/A sessions

Two per week (eight total)

Number of Homework Assignments

At least one per week (minimum four, maximum eight total)

Number of Quizzes

Two to four total

Guest Speaker Webinars

At least two. Each should be one to two hours in length


Russian (all sessions and materials)

Uzbek (materials; EF will provide simultaneous interpretation during live sessions)

Main Technical Tools

Google Classroom (online lectures, homework assignments, quiz, reading materials)

Zoom (Q&A sessions, Webinars)

Google Drive (teaching materials, lesson plans, agendas)

Communication Tools

Telegram group, private Facebook group

Social Media Tools

CSSP Facebook page, CSSP Instagram page

Follow-On Consultations

After all participants complete the course, the consultant will be responsible for providing up to three follow-on consultations (at least nine hours total) to participants who exceled during the module. During these sessions, the consultant must provide helpful tools, tips and other guidance where the participant can use in their career in the nonprofit sector and apply to build a better community. The participant will be selected based on scores from homework and tests, as well as for active participation in Q&A sessions. Consultations will focus on specific participant areas of focus and initiatives.

Monitoring, Evaluation and Reporting

The consultant will be responsible for monitoring participant involvement in Q&A sessions and other live activities, creating a database for tracking data and recording individual participant progress, additional support and identified needs. Where relevant, the consultant will identify reasons for dropouts or other obstacles to desired learning outcomes. The consultant will collaborate with CSSP staff to determine pass or fail grades for all students.

The consultant will also develop pre-course and post-course evaluations to ensure that participant progress over the course can be accurately measured. The consultant will administer the pre-course assessment prior to the first lecture, and, following the final session, the consultant will administer the post-course assessment.

One week after the final session, the consultant must provide a final evaluation report that outlines participant final projects, knowledge gains, course progression, overall engagement, and forum participation. The report will include suggestions for EF on how to adapt future online courses for improved delivery based on lessons learned.


The consultant should meet the following qualifications:

  • At least five years of experience working as a trainer, mentor or instructor in developing relevant skills with online and offline audiences (experience with cohorts in the 25 to 50 age bracket strongly preferred)
  • Experience in utilizing an interactive approach in delivering trainings and seminars
  • Ability to coordinate large groups of participants (~100) and provide timely communication and instruction
  • Extensive knowledge on the use of online learning tools, including Google Classroom, Zoom and Google Drive
  • Master's degree or Ph.D. in business training, finance, CSO development, education, non-profit management, financial degree or other relevant area strongly preferred
  • Knowledge of CSO environment and issues of Central Asia strongly preferred
  • Excellent oral and written communications skills in Russian required
  • Knowledge of Uzbek and English is a plus

The consultant should demonstrate technical skills in training design and delivery, preferably in an online format; instructional design and educational technology; the preparation of instructions, training handouts, homework assignments and pre- and post-training evaluations; the use of tools for teaching online courses; and information evaluation.


Proposals must include the following:  

  • Cover letter
  • Resume(s) of proposed key staff
  • Technical proposal with list of four (4) proposed online lecture sessions (title and one to two-sentence description each) and innovative proposed methodology
  • List of proposed guest lecturers
  • Sample video(s) from online course(s) developed or deliver by applicant
  • Budget, in US dollars (up to $5,500 for all deliverables)

All proposal documents must adhere to the following guidelines. Applications that do not follow these requirements may be considered technically ineligible:

  • Proposal narrative, resumes and budget narrative must be submitted in .docx file format
  • Budget must be submitted in .xlsx format
  • All materials must be submitted in Russian or English
  • Proposal narrative and budget narratives must be written in Times New Roman, size 12 font, single-spaced with 2.5 cm margins

Each proposal will be reviewed and selected based upon the following criteria:

  • Clarity, suitability and innovation of the technical approach, including the proposed methodology
  • Relevance of technical expertise in Fundraising
  • Experience of the applicant(s) in designing and conducting online training
  • Cost competitiveness

Interested individuals or organizations may submit questions to CSSPconsultants@eurasia.org.

If additional information or clarification on proposals is needed, the applicant(s) will be notified in writing and will be asked to submit additional information and/or documentation.

Interested individuals or organizations are invited to send proposals to CSSPconsultants@eurasia.org with “Fundraising Module” in the subject line no later than 12:00 Almaty time (GMT+6) on 30 April 2021.

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